Courtesy Image Carlos and Shannon Vivero have launched Reborn Renegade, a clothing company that draws inspiration from the power of sobriety and recovery.

ALPENA — Carlos and Shannon Vivero, owners of local digital marketing company Vivero Industries, have officially launched Reborn Renegade, a clothing company that draws inspiration from the power of sobriety and recovery.

The company’s mission is to empower individuals on their journey to a renewed life by providing them with stylish, high-quality apparel that reflects their commitment to personal transformation. With a personal experience of overcoming addiction, Carlos and Shannon Vivero aim to create a community of support, encouragement, and celebration for individuals who are embracing a sober lifestyle.

“We are incredibly excited to launch Reborn Renegade today and embark on this transformative journey with our customers,” said Carlos and Shannon Vivero, founders of Reborn Renegade. “Our clothing is not just about fashion; it is a statement of resilience and hope. We want to inspire others and create a sense of community for individuals who are choosing a sober life. Together, we can redefine what it means to be a renegade.”

The inaugural collection from Reborn Renegade features a wide range of men’s and women’s apparel, carefully designed to capture the essence of strength and renewal. Each piece showcases unique and inspiring artwork, thoughtfully crafted to symbolize the transformative journey of sobriety.

From vibrant T-shirts to cozy hoodies, the clothing line offers something for everyone, allowing individuals to express their identity and embrace their sobriety with pride.

The launch of Reborn Renegade marks a significant milestone, as it champions a powerful and often overlooked demographic. By merging style and purpose, the company is poised to revolutionize the way society perceives sobriety and recovery. It endeavors to shatter stigmas and foster a more inclusive and compassionate culture that supports individuals on their path to healing and growth.

To celebrate the official launch, Reborn Renegade is offering a limited-time discount on all products. Customers can explore the collection and place their orders by visiting the company’s official website at www.rebornrenegade.com. For more updates about the company, you can also follow their Facebook page at www.facebook.com/rebornrecoverywarriors.